Audience Profile Project

Background: During our Advertising Media class, a partner and I were tasked to conduct research and create a handout to share with the class about the LGBTQ+ community. The project was centered on finding information about the community for a fictional client. We conducted research about the audience group and looked into their community, purchasing habits, media preferences, purchasing power, and product preferences.

Contributions and Highlights

• Assisted in research and material writing • Copyedited
• Designed handout and cover page


Audience Profile Project


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